stimate the budget needed to acquire the content and provide needed reports for upper management for review and approval
- Draft a strategy to deal and negotiate with content providers and seek approval
- Analyse the available channels that can be acquired based on quality, viewership and category coverage and provide recommendations for upper management for negotiation and approvals
- Coordinate with the marketing department to align content acquisition with the priorities set by the marketing unit
- Review products plans and case studies to ensure feasibility and profitability of products
- Ensure that all products details are taken into consideration and that they are being discussed as needed
- Review products presentations and suggest improvements as needed for the delivery to upper Management
- Facilitate communication of product development needs with all stakeholders to include IT, technical operations, call centres and customer service, marketing and finance
- Set the product development and deployment project plan and monitor progress and technical tests results
- Manage pre-launching, soft launching and commercial launching campaigns for the well execution of campaigns and monitor overall product life cycle
- Monitor feedbacks and users’ evaluations and suggest improvements and corrections
- Analyse project plan KPI’s and ROI and provide recommendations for improvements and corrective actions for the better achievement of product life cycle
Education: University Degree Preferably in Marketing or Business Administration.
Experience: 4-6 years of experience