•Develop, implement and manage our social media strategy after conducting competitive research, platform determination, messaging and audience identification.
•Plan, create, publish and share new content (including original text, images, video and code) on a daily basis that builds meaningful customer connections, increases brand awareness and encourages community members to engage with the brand.
•Work with designers to ensure content is informative and appealing.
•Stay up to date with the latest social media best practices and technologies.
•Set up and optimize company pages within each platform to increase the visibility of company’s social content.
•Monitor SEO and user engagement and suggest content optimization
•Collaborate with sales, web design, web development, digital marketing, customer relations and product development teams.