Job Description: -

• Research advertising trends
• Research competitors pricing and products
• Develop projects to create content.
• Publish digital marketing content online.
• Implement email marketing campaigns.
• Measure digital traffic & reporting.
• Monitor social media and Google Analytics
• Optimize paid advertising campaigns using SEO and other tools.
• Report on the growth and analytics of campaigns to stakeholders
• Conduct market research to inform campaigns.
• Ability to develop and implement a corporate social media strategy.
• Encourage greater social media participation.
• Collaborate with the sales and design teams.
• Identify
  opportunities to influence public perception through audience
  engagement and publicly speaking about the brands social media
  strategy.
• Salary: 4-6,000 based on experience and interview

Qualifications

Requirements & Responsibilities: -

• Experience as a social media specialist or similar position 1 year
• Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills
• Ability to use social media for impressions and brand awareness.
• Excellent knowledge of social media platforms including GMB, Instagram, LinkedIn, Twitter, TikTok and Facebook
• Understanding of social media KPIs, web traffic metrics and SEO
• Experience doing buyer persona and audience research.
• Contribute to the creation of creative marketing campaigns across social media, the company website, email and other platforms.
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
• Work with outside vendors to supplement the work as needed.
• Solid computer skills, including MS Office, Google Tools.
• Well-organized and detail-oriented
• Exceptional communication and writing skills.
• Commercial awareness partnered with a creative mind.

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