• Social media: developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, LinkedIn, YouTube and Instagram.
• Search engine optimization (SEO): developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results.
• Pay-per-click (PPC) campaigns: sponsored online advertising paid for by the business to appear alongside non-paid search results.
• Mobile marketing: includes app-based, in-game, location-based and SMS marketing.
Requirements:
• Proven work experience as a Digital media specialist
• Familiarity with web design and content management systems
• Knowledge of existing and emerging social media platforms
• Creative skills for contributing new and innovative ideas
Please send your CV to
[email protected] with the job title in the subject line