نوع العمل : عمل كلى
الخبرة : 3-5 سنة
الراتب : not mentioned
المكان : Egypt
الخبرة : 3-5 سنة
الراتب : not mentioned
المكان : Egypt
Job Details
Experience Needed:2 to 5 years
Career Level:Experienced (Non-Manager)
Education Level:Bachelor's Degree
Salary:Confidential
Job Categories:
Skills And Tools:
Job Description
- Plan, execute, and optimize media buying strategies across digital and traditional channels to achieve client objectives.
- Negotiate and purchase advertising space with publishers, networks, and platforms to secure the best rates and placements.
- Monitor and analyze campaign performance metrics, adjusting strategies to maximize ROI and meet KPIs.
- Collaborate with account managers, creative teams, and vendors to ensure cohesive campaign execution.
- Conduct market research to identify emerging trends, audience behaviors, and new media opportunities.
- Manage media budgets, track expenditures, and provide regular reporting on campaign spend and effectiveness.
- Develop and maintain strong relationships with media partners and vendors.
- Utilize media planning and analytics tools to forecast, track, and report on campaign outcomes.
- Stay current with industry developments, platform updates, and best practices in media buying.
- Prepare post-campaign analysis and present actionable insights to stakeholders.
Job Requirements
- 2-5 years of proven experience in media buying, preferably within an agency or fast-paced environment.
- Strong understanding of digital advertising platforms such as Google Ads, Facebook Ads, and programmatic networks.
- Demonstrated ability to negotiate and secure advantageous media rates and placements.
- Excellent analytical skills with the ability to interpret data and optimize campaigns accordingly.
- Experience managing multiple campaigns and budgets simultaneously.
- Proficiency in media planning and analytics tools (e.g., Google Analytics, SEMrush, AdEspresso).
- Exceptional communication and interpersonal skills for effective collaboration.
- Detail-oriented with strong organizational and time-management abilities.
- Ability to work onsite in a fast-paced, collaborative office environment.
- Bachelor’s degree or equivalent experience in marketing, advertising, communications, or a related field.