This Marketo API & Automation course by TheWorkflowPro is designed for marketers and developers who want to unlock the full power of Marketo through APIs and automation. Across 12 lessons, you’ll learn how to work with the Marketo REST API, including sending requests, managing data, and automating workflows. The course begins with a quick-start guide and crash course, helping you understand API fundamentals and how to connect Marketo with external tools like Zapier. You’ll explore practical use cases such as automating UTM tracking, creating and populating emails via API, cloning programs, and updating flow steps efficiently. Advanced topics include bulk activity extraction, merging duplicate records automatically, and managing costs programmatically. The course also demonstrates how to integrate Python for bulk operations, making it highly useful for technical marketers. Each lesson provides hands-on examples and real-world scenarios to help you implement automation strategies that save time and improve marketing performance. By the end of this course, you will be able to streamline operations, enhance data accuracy, and build scalable marketing systems using Marketo APIs.