Tasks and Duties:
· Implements marketing strategy, based on knowledge of establishment objectives.
· Implements social media strategy to align with business goals.
· Performs research on current benchmark trends and audience preferences.
· Collaborates with other teams like, sales and customer service to ensure brand consistency.
· Suggests and implements new features to develop brand awareness, like promotions and competitions.
· Stays up-to-date with current technologies and trends in social media, design tools and applications.
· Manages Offline Marketing plan "billboards, Advertisements
· Manages reporting and evaluates effectiveness of email campaigns though mail-champ and other bears.
· Develops marketing campaigns across multiple channels such FB, Twitter, LinkedIn to support the growth of the business.
· Develops and manage all digital marketing programs
· Creates and implements innovative multi-channel growth strategies & campaigns.
· Sets team strategy through analysis of historical marketing data.
· Provides performance analysis, ROI and insights for all channels/tactics
· Manages and maintains the organizations website.
· Develops social media calendars, writes posts, selects images and image text and schedule posts in a timely manner that is cohesive and consistent with the brand message.
· Works continually on the Search Engine Optimization of the website.
Qualifications:
· Bachelors degree in marketing, business, or related field.
· Excellent English Language.
· Proven experience developing marketing plans and campaigns.
· Strong project management, multitasking, and decision-making skills.
· Great experience in media buying.
· Previous experience in leading a team.
· Experience with creating a marketing campaign, marketing strategy, and marketing plan.
· Experience with online marketing, including social media, and content marketing.
· Experience with marketing automation and CRM tools.
· Certified in Google Marketing Platform, Analytics, Adsense, Adwords (and/or).
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