•Work closely with Digital Channels Development team members management to identify research topics.
•Design & conduct user research, identify the best method based on research goals resources to gather insights for new product concept developments (including user requirements gathering, prototype testing, other approaches) ensuring the user needs are fully understood in the service design.
•Work closely with product teams, Digital Channels Development team and technical team members to turn user data into actionable requirements that feed into Digital Banking strategy.
•Modeling insights gained from user research concept development into formats to enhance organizational understanding of our users such as personas user behavior and journey maps.
•Collaborate with product owners ,Digital Channels Development to apply user-centered design thinking to design deliver innovative end-to-end user experiences that optimize user needs, business goals, and technological realities on the product across the platforms.
•Collaborate with UX/ UI designers on the requirement to be included in the wireframing and implementing UX improvements. In addition, conduct , analyze usability testing sessions.
