Job Responsibility
Set the sports strategy, formulate a fully integrated plan and put it into action in order to achieve VF Egypt market share and growth targets

• Understand the key trends in the sports content industry that we need to leverage and ride on
• P&L achievement for the sports services through constant monitoring, implementing and applying key commercial activities & adapting to any changes required given the market dynamics
• Full ownership of the sports vertical end to end journey and experience across the different services and segments offered by VF Egypt
• Manage the internal stakeholder among the support functions to be fully accountable on our strategy and ensure proper delivery of the marketing calendar activities and new initiatives
• Manage and build smart partnerships with the external partners and make sure they are aligned with our commercial objectives to offer full support to have successful launches both commercially and financially

Key performance indicators:

• Overachieve the sports vertical KPIs to maximize growth in terms of revenues and market positioning
• Be able to manage the partners and represent the organization as the market leader.

Required Criteria

• Strong commercial acumen and ability to identify and solve varied business problems and excellent stakeholders management
• Ability to innovatively design and launch commercial offerings, propositions & business models
• Strong Communication, Presentation and Negotiation skills & ability to lead other functions
• Strong knowledge of reporting & data analysis
• Flexibility and ability to manage in a fast changing environment
• A passion for sports and in particular football

Must have technical / professional qualifications:

• M-Commerce Experience
• Digital Marketing Experience
• Leadership Skills – managed a team before.
• Stakeholders Management
• Partners Vendors Management
• Strategic Thinking
• Analytical Skills

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