• Conduct regular, structured visits to key hypermarkets and malls to ensure brand visibility.
• Lead and mentor our on-ground Marketing Coordinators, ensuring they embody the brand’s "humanized" communication style.
• Build and maintain strong professional relationships with club managers, event organizers, floor managers, and mall operators to secure prime positioning for our products.
• Collect customer data and feedback during events to build our marketing database.
• Monitor competitor activities, pricing trends, and consumer behavior on-site, providing actionable reports to the senior marketing team.
• Manage the end-to-end execution of on-ground events, sampling campaigns, and product launches within the retail space.
• Organize end-to-end promotional events at gyms, sporting clubs, and shopping malls.
• Manage summer marketing campaigns in premium coastal destinations (North Coast, Gouna).
• Oversee the setup, branding, and dismantling of exhibition stands and pop-up booths.

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